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Реферат Effective communication in different cultures





ify"> (or etichetta or protocollo ). As noted above, across the world, Debrett's is considered by many to be the arbiter of etiquette; its guides to manners and form have long been and continue to be the last word among polite society. In the American colonies Benjamin Franklin and George Washington wrote codes of conduct for young gentlemen. The immense popularity of advice columns and books by Letitia Baldrige and Miss Manners shows the currency of this topic. Even more recently, the rise of the Internet has necessitated the adaptation of existing rules of conduct to create Netiquette, which governs the drafting of e-mail, rules for participating in an online forum, and so on. In Germany, there is an "unofficial" code of conduct, called the Knigge , based on a book of high rules of conduct written by Adolph Freiherr Knigge in the late 18th century entitled exactly Гњ ber den Umgang mit Menschen ( On Human Relations ). The code of conduct is still highly respected in Germany today and is used primarily in the higher society. Etiquette may be wielded as a social weapon. The outward adoption of the superficial mannerisms of an in-group, in the interests of social advancement rather than a concern for others, is considered by many a form of snobbery, lacking in virtue.

Examples of etiquette in different cultures

The Japanese are very formal. Moments of silence are far from awkward. Smiling doesn t always mean that the individual is expressing pleasure. Business cards are to be handed out formally following this procedure: Hand card with writing facing upwards, bow when giving and receiving the card grasp it with both hands and read it carefully. Put it in a prominent place. The Japanese feel a Giri an obligation to reciprocate a gesture of kindness. They also rely on an innate sense of right and wrong.




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Some DO's and DONT ts: DO NOT mix sake with any other alcohol. Do not stash away a business card in a pocket or in a place where it is likely to be misplaced or damaged. Kenyans believe that their tribal identity is very important. Kenyans are also very nationalistic. It is rare that you will find a Kenyan that prefers to be alone, most of the time they are very friendly and welcoming of guests. Kenyans are very family oriented.


Cultural use of space

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