eloping business. They, as a rule, personal is an increase of own profit, satisfaction what - that the personal ambitions and inclinations et cetera External aims of enterprise are those aims on which expects society, letting a businessman his activity. For society not enough, that a businessman only deducted him a certain stake arrived as taxes, it is necessary for him, that activity of businessman helped to decide those tasks, which society before itself puts.
In the most general sense, these tasks are related to upgrading life in society, on the principle that society understands under such quality. Activity of businessman is always social, and in the developed society businessman it realizes perfectly. He builds the activity on the basis of philosophy of enterprise are conceptions, describing most general principles, going near the production of wares and services, management of such operations, mutual relations between a businessman, employees of enterprise, society, state, natural environment. Philosophy of enterprise is based on cultural and national traditions, general conceptions of development of technical civilization. Major component part of philosophy of enterprise is philosophy of quality, which has a social orientation also. We will look, as maintenance of modern management of quality is determined in accordance with the international standard of ISO 8402:
"Method of management organization, based on the collaboration of all its workers, oriented to quality and providing through satisfaction of queries of users, achievement of aims of of long duration enterprise success and benefit for all workers of organization and economy on the whole ".
Note 1. "All its workersВ» are meant by all personnel of organization, at all levels of hierarchy of its organizational structure.
Note 2. Substantial for providing of success of this method is the convinced and persistent guidance from the side of higher administration and teaching and retraining of all workers of organization.
Note 3. Term "qualityВ» at the total management of quality absorbs in itself and achievement of all aims of management.
Note 4. "Benefits for ... economies are on the whole meantВ» by implementation of requirements of all subjects of economy В».
In this determination we see how follow in one unit success of businessman, benefits for the employees of enterprise, - the hired workers, being not owners, - and benefits for a public economy on the whole. Practice shows, what only at such harmonious concordance of interests of all participants of entrepreneurial activity is arrived at steady of long duration success.
In the modern industrial-developed countries at the beginning of 20th age philosophy of enterprise, based on conception of the so-called "society of consumption ", began to be folded, I.e. societies, the purpose of existence of which is satisfaction of necessities of fellow-citizens. Finally this conception of society was formulated in 50th. A major contribution to embodiment of this conception in life brought in president of the USA John Ficzheral'd Kennedy, pulling out conception of state defense of rights for an user at the beginning of 60th. In obedience to this conception, the state is under an obligation actively to interfere in the mutual relations of producer of commodities and services and user on a side last, barriering him from of poor quality products and undertaking defense of his rights. A law was accepted on defense of rights for users.
The main figure of such society is an user. His requirements (if they are socially safe) possess priority above possibilities of producer, and are on the defensive establishments of the state and society. Can be considered major achievements of "society of consumption":
Гј successive making reality of ideas of trade freedom, that resulted in international market of commodities and services creation - an user in any country can acquire a commodity, produced in any country; investigation of it is the sharp intensifying of competition of producers, intensifying of their fight for upgrading products and competition prices, for the decline of terms of output of commodity to the market and at the same time strengthening of co-operation and collaboration in a production and advancement of commodities to the market;
Гј development of the systems of state and public defense of rights for users on high-quality products and services; these systems of defense not only allow an user to exact from a producer harm for of poor quality products and services but also warn the market entry of such products, and also limit monopolization of market a producer; investigation of it is a necessity of producer to give an user the system of proofs of quality of commodity yet till user this commodity purchased;
Гј high enough level of consciousness of users which agree to pay f...
