to discourse definition as «language in language», but presented in the form of a special social reality, ie the discourse is considered in close interaction with social factors. It exists, mainly, in texts, which have a special grammar, a special lexicon, special rules of the use and syntax, special semantics - finally - the special world. Conceptually its creation is influenced by factors of situational-social, gender and cultural plan during interaction of participants in semiotics space. The discourse is created in a certain situation of dialogue where participants possess social roles, installations, intentions.
Linguistic Approaches to Gender in Literary Texts
In regard to the question of gender and discourse, we need to identify the discourses around the nature of males in our society, and look for the power effects, or implications, of these discourses - for it is these discourses that will determine the social and political responses to men s and boys health needs.discourses about what constitutes «woman» and «man» have appeared over time. In European cultures, the Victorian era s dominant discourse on women saw them as weak creatures, subject to control by their emotions and reproductive biology. The power effects of this discourse led to social practices, and even legislation, concerning the appropriate occupations and roles of women, and it limited their opportunities to participate in the public sphere of social life. Men, on the other hand, were in this period seen as unable to provide the nurturing required by children, rather as the disciplinarians and provider s of their family s material needs. Thus, the power effects of this gender discourse on men resulted in their being largely excluded from the sphere of private life.regarding men and women still differ today. This was exemplified in a presentation by an earlier speaker, who noted that young women smoke to control body weight so as to attain a socially defined «attractive» body shape. It was claimed that young men smoke because they see it as a «manly» thing to do. If we deconstruct this statement, we can see that there is an underlying discourse - women are perceived as being subject to outside influences (to their detriment) - that they lack «agency», the power to initiate actions in their own lives - they are largely victims of external forces. Men, however, are seen as having power to choose, as being agents for their own actions, so that men smoke to create a persona. The result (power effects) of this type of discourse, which is common in many areas of men s and women s health, is that we attempt to change environments for women (by reducing the emphasis on thin bodies), but tell men to change themselves (by stopping smoking). We locate women s health challenges outside of themselves, but the challenges to men s health we see as arising within the men themselves (or in the abstracted men of «masculinities»). Main way of social communications and manipulation is the language showing various situations of social communications which participants in the conditions of direct dialogue can be at least two real partners and in the conditions of text communications - two potential partners. The language signs making semiotics space of the oral and written text represent social life under different corners, including its political component. The political space of society is designed by ...